Flying High! A Life Long Journey of Love Begins Mid Way – Gay Couple Tie The Knot Over Canadian Air Space on Virgin America

November 19, 2010 at 6:40 pm

(Source: CBS news)

Why don’t fun and exciting things like this happen on my flights?  Anyways, WordPress founder Matt Mullenwag tweeted, while flying a red eye on Virgin America from San Francisco to New York Thursday morning, that a quick wedding was conducted on his flight while the plane was over Canada.  It just so happened that another passenger, Ryan McManus also broke the news via twitter while floating above ground.

The reporter who wrote about this story got an update from a Virgin America PR representative via email offering the following details:

The crew has been on rest (it was a red eye flight), but I did briefly get a hold of the pilot for the flight – and there was no “diversion” – this was part of the normal flight path. He actually was unaware of the reported celebration in the cabin (so reports that a pilot performed it are definitely not correct). That flight’s normal flight path (VX 28 SFO-JFK) does cross the Canadian border for a few minutes. I have not had reports from anyone else onboard however, so other than that I cannot confirm anything.

Note: Transportgooru.com wishes the newly weds all the very best and extends a warm virtual hug.

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Air New Zealand has nothing to hide, literally – Carrier unveils a rocking cool video campaign!

July 1, 2009 at 5:11 pm

(Source: New York Times & Air New Zealand)

Image Courtesy: Air New Zealand Website

Let us admit. Most of us don’t listen to those mundane sfaety instructions videos shown to us in the airplanes.  A lot of us simply ignore it knowing that it is same damn thing that we have heard umpteen times. Borrrrringgg!!  Not anymore.  Virgin America attempted to change this with its wonderfully creative pre-flight safety video shown before on their Airbus A320 airliners.

Now, Air New Zealand, already known for its innvoative marketing ideas has  done one better than Virgin America  with a safety video featuring its employees who are nude except for body paint and strategically placed seat belts.

Passengers on the video’s maiden flight Monday — the 7 a.m. from Auckland to Wellington, on New Zealand’s North Island — may have never paid more rapt attention to the line “undo the seat belt by lifting the metal flap.”

The video (shown below) — and a related ad campaign — are rare moments of levity in an industry that has been savaged by drastic drop-offs in passenger travel and air freight. Airlines around the world, including Air New Zealand, have had to cut flights, employees and investment plans.

The video and commercial are not as revealing as some might think (or perhaps hope, given the toned bodies of the employees). The realistic body paint makes it look as if the employees — flight attendants, baggage handlers and a pilot — are wearing uniforms. The one perThe video and commercial are not as revealing as some might think (or perhaps hope, given the toned bodies of the employees). The realistic body paint makes it look as if the employees — flight attendants, baggage handlers and a pilot — are wearing uniforms. The one person not shown doing his actual job is the company’s buff chief executive, Rob Fyfe, who plays a baggage handler.

The point of the three-and-a-half-minute safety video and the 45-second commercial that started running last month is that unlike other airlines, which increasingly add hidden charges to fares in an effort to increase falling revenue, Air New Zealand has nothing to hide.

“Which is why the price you pay includes everything — up front,” reads the ad’s tag line.

Click here to read the entire article.

TransportGooru Musing: I’d love to fly Air New Zealand and write a column about how their service matches against these sweet ad campaigns.  Also,  I am falling hard for Air New Zealand’s pleasant ambassadors  (read as hostesses, oohh lala)  with their accented “Kyora” (for those who don’t know what that means, it is the traditional Maori greeting).  Someone, please, tell Air New Zealand to give me a free ticket!  Mr. Rob Fyfe, are you listening??

Virgin America Becomes First US Airline to Report Its Greenhouse Gas Emissions

April 21, 2009 at 3:29 pm

 (Source: Virgin America & Tree Hugger)

California-based Virgin America (which is an entirely separate company than Virgin Atlantic, by the way…) has announced that it has become the first US airline to join The Climate Registry, committing to report all of its greenhouse gas emissions:

Young Fleet Helps Lower Emissions
Founded in 2007, Virgin Atlantic touts its fuel saving measures: It operates a very young fleet of aircraft (Airbus A320s) which on a fleet-wide basis means that Virgin America emits about 25% fewer emissions than other domestic carriers on the routes it flies. It also undertakes techniques such as single-engine taxiing, a limiting cruising speeds.

The Virgin America press release states that the airline’s move to voluntarily report emissions comes at a critical time as U.S. legislators and the U.S. Environmental Protection Agency (EPA) have recently solicited public input about mandatory GHG emissions reporting policies. In addition, Congressmen Waxman (D-CA) and Markey (D-MA) recently proposed legislation that would require EPA to create greenhouse gas emissions standards for aircraft and aircraft engines by the end of 2012. 

“We are very pleased to welcome Virgin America as our first airline Member. The company is known for being a pioneer in delivering innovative service. Being a pioneer in environmental responsibility, though, makes a significant impact in addressing our very urgent issue of climate change. For taking such a visible leadership role among its peers and other businesses across the U.S., Virgin America should be recognized and serve as a model for other highly visible businesses,” said Diane Wittenberg, Executive Director of The Climate Registry.