The U.S. Department of Energy’s Alternative Fuels and Advanced Vehicles Data Center has released a report that evaluates value-added propositions for plug-in hybrid electric vehicles (PHEVs) that might help overcome the initial price premium related to comparable internal combustion engine and hybrid electric vehicles. The report also assesses other non-monetary benefits and barriers related to an emerging PHEV fleet, including environmental, societal, and electric grid impacts.

Image Courtesy: Dept of Energy - Click image to access the entire report



Here is a quick peek into the study’s background, objectives, results and conclusions as shown in the fact sheet:

Results:

Study results indicate that a single PHEV-30 on the road in 2030 will:

• Consume 65% and 75% less gasoline than a comparable HEV (Hybrid Electric Vehicle) and ICE (Internal Combustion Engine),  respectively.
• Displace 7.25 and 4.25 barrels of imported oil each year if substituted for equivalent ICEs and HEVs, respectively, assuming 60% of the nation’s oil consumed is imported.
• Reduce net ownership cost over 10 years by 8-10% relative to a comparable ICE and be highly cost competitive with a comparable HEV.
• Use 18-22% less total W2W energy than a comparable ICE, but 8-13% more than a comparable HEV (assuming a 70/30 split of E10 and E85 use in 2030).
• Emit 10% less Well to Wheel (W2W) CO2 than equivalent ICEs in southern California and emits 13% more W2W CO2 than equivalent ICEs in the ECAR region. This also assumes a 70/30 split of E10 and E85 (ethanol blends) use in 2030.

Image Courtesy: Dept of Energy - Click image to access the entire report

Conclusions:

PHEVs and other plug-in vehicles on the road in 2030 may offer many valuable benefits to utilities, business owners, individual consumers, and society as a whole by:

• Promoting national energy security by displacing large volumes of imported oil.
• Supporting a secure economy through the expansion of domestic vehicle and component manufacturing.
• Offsetting the vehicle’s initial price premium with lifetime operating cost savings (e.g., lower fuel and maintenance costs).
• Supporting the use of off-peak renewable energy through smart charging practices. However, smart grid technology is not a prerequisite for realizing the benefits of PHEVs.
• Potentially using its bidirectional electricity flow capability to aid in emergency situations or to help better manage a building’s or entire grid’s load.

PHEVs and other plug-in vehicles still face barriers to commercial acceptance:

• In the near term, the cost of energy storage, charging equipment, and PE&EM components must continue to descend to competitive levels, such as the ones assumed in this study. Industry trends imply that these cost reductions are on track to reach competitive price levels.
• PHEVs’ inability to reduce carbon emissions relative to ICEs unless they are powered primarily by non-carbon energy sources. A grid-connected vehicle’s high dependence on its region’s generation mix is very evident in this study’s findings. Operating in regions with a high percentage of non- or low-carbon energy sources (e.g., renewable, nuclear, and natural gas) would ultimately help improve the long-term environmental impacts of PHEVs.

Note: The Acronym PHEV-30 stands for Plug-in Hybrid Electric Vehicle with an All Electric Range (AER) equivalent of 30 miles.

Click here to download/access the entire report (PDF – 218 pages long).

Related articles

• Study Finds Public Policies Needed to Boost EV Fleet Purchases (environmentalleader.com)
• Electric Vehicle Sales in Asia Pacific to Total 1.4 Million by 2015, Forecasts Pike Research (eon.businesswire.com)
• Electrification Coalition Releases Plan for 16M Electric Fleet Vehicles (solarfeeds.com)
• “Plug-in Prius is NOT a plug-in hybrid electric vehicle!” and related posts (hybridcarblog.com)
• Pike survey finds unproven technology and reliability concerns may hinder consumer demand for plug-in electric vehicle, although about 44% of respondents are interested in purchasing one (greencarcongress.com)
• Reportlinker Adds Hybrid Electric Vehicles for Fleet Markets (prnewswire.com)
• 3.2 Million Plug-in Electric Vehicles to be Sold Worldwide by 2015, Forecasts Pike Research (eon.businesswire.com)
• Electrification Coalition releases Fleet Electrification Roadmap; suggests fleet adoption could put a cumulative 200,000 PHEVs and EVs on the road by 2015 (greencarcongress.com)
• Pike forecasts Asia-Pacific to be largest PEV market, with more than 1.2M units by 2015; China to represent 53% of total sales (greencarcongress.com)
• Bloomberg New Energy Finance forecasts plug-in electric vehicles could account for up to 9% of US auto sales in 2020 and 22% in 2030 (greencarcongress.com)
• J.D. Power forecasts hybrid- and battery-electric vehicles will represent 7.3% of global auto sales in 2020 (greencarcongress.com)
• Hybrid Fleet Vehicle Sales to Surpass 740,000 Units per Year in 2015, According to Pike Research (eon.businesswire.com)
• Plug-In EV Market to Sell 3.2M Units by 2015 (environmentalleader.com)
• BeFrugal.com Proposes Cost Equivalent MPG Calculation for Electric Vehicles (prnewswire.com)

(Source:  Green Car Advisor – Edmunds.com)

The treehuggers have a new reason to rejoice.  For the environmentally conscious, green movement there is a new addition to spread the green gospel – this time with a sassy/sexy twist.  Hello everyone, Meet the “Angry Green Girl” the new pro-environment angel (sans wings) who was recently captured marketing a carwash product. Now after watching the video below, do let me know if you regret not having a Prius or something green to drive around.   For the ladies, if you are an aspiring “green angel” or feel inspired after watching the video below you may want to get some tips from the AGG here on how to be green and sexy at the same time.

She is  not just”Angry,” who also goes by the name Sofia Pernas (an aspiring actress, in case you were wondering), is the face of anew social networking site built around a sassy, silly and somewhat sexy crew whose members demonstrate green products, provide grammar school-level explanations of concepts such as global warming and generally – with sarcasm, satire and, somewhere in there, a little bit of seriousness – urge people to get greener.

What drew our attention – it certainly wasn’t the bikinis! – was the AGG crew’s use, during a promo for the new site staged in Hollywood earlier this week, of a product we’ve tried, and liked.

A quintet of bikini-clad car-washers (in green bikinis, what else) used a waterless wash product called Lucky Earth to scrub hybrids and other green cars for free for a few hours – sufficient time to get them at least two segments on one of L.A.’s independent TV station’s news broadcasts.

(The videos also show those of you who don’t live here how incredibly inane some of our L.A. “newscasters” can be.)

Lucky Earth is the brainchild of an L.A. couple who developed it in response to their daughter’s sensitivity to chemicals.

Click here to continue reading the rest of the article.

TransportGooru.com:  Who are these insanely annoying (or annoyingly insane) TV news people?  Looks like they primarily operate under the assumption that a woman who is good looking can never be smart enough to use big words.   Their mockery of AGG’s use of words such as “exacerbate” and “ubiquitous” validates my fear that these boneheads stereotype people at every opportunity they get.  Maybe the women in their lives (mom, sisters, girlfriends, etc) were all beautiful but dumb, driving these idiots to arrive at a conclusion that a girl can only be beautiful and dumb or ugly but brainy.  The biggest bonehead in that crew is that lady who was laughing along when the mocking  voice made fun of “ubiqutious.” MORONS!

This post is sponsored by LemonFree.com 

(Source:  Wall Street Journal, Green Car Congress & Tree Hugger)

Image Courtesy: Green Car Congress - Prius sales in Japan by month since January 2007. Data: JADA.

Last month (May 2009), the Toyota Prius was the top selling model in the world’s second-largest economy; the rival Honda Insight hybrid came in third, according to new car sales rankings—excluding minicars with displacements of less than 660 cc—released by the Japan Automobile Dealers Association (JADA).   

In April Honda was quite happy to report that its new Insight hybrid was both the best selling car in Japan for that month (outselling the Toyota Prius) and the first hybrid car to have that honor with 10,481 units. (Earlier post.) In May, the Insight dropped to third place with 8,183 units, behind the Prius and the Honda Fit, with 8,859 units.Toyota’s May performance was all the more surprising, since the third-generation Prius didn’t go on sale until May 18.  

The Prius posted 10,915 units in May, in Japan more than twice the 5,079 units sold in May 2008 and compared to 1,952 units in April 2009, according to the JADA data. (In the US, Toyota reported 10,091 units of the Prius sold in May.)

There are several possible explanations—beyond the fact that both Toyota and Honda have cut prices to make hybrids a little less niche and a little more mass market. First, generous government incentives: Japan’s stimulus package included a range of tax breaks for buyers of hybrid (and electric) vehicles which can knock thousands of dollars off the price tag. Japan has tougher mileage standards—but that affects what kind of cars manufacturers turn out, not what kind of cars consumers flock to. One huge difference is the price of gasoline—which automatically makes the hybrids more attractive, especially in a recession. Japan, like many European countries, slaps a hefty national tax on gas. Right now, Japanese pump prices work out to $4.61 a gallon. That compares to a U.S. national average of about $2.50 a gallon.

Over 1.8 Million new and used cars

(Source: Time & Green Car Congress)

Orders in Japan for Toyota’s new Prius hybrid have topped a booming 110,000, a major dealership chain said Saturday, in what is turning out to be a rare bright spot in the gloomy auto market.

The overall Japanese auto market has been languishing for years, with vehicle sales falling to their lowest level in more than three decades last year. Demand has worsened since the U.S. financial crisis sent this nation into a recession.  According to Green Car Congress, the Nikkei estimates that Japan passenger car production in fiscal 2009 will likely decrease to 1979 levels, mostly due to a plunge in exports. The projection, which was compiled based on automakers’ data and interviews with company officials, calls for the eight Japanese passenger car firms to assemble 8.21 million vehicles in the year ending in March 2010, 14% fewer than last year and the second consecutive annual decline, following a 15% fall in fiscal 2008.

(Source: via DC Examiner)

Ben Hoffman covers the importance of owning a Prius and its relationship to one’s image in “Buy a Prius, Get Laid.” infoMania’s Hoffman wants you to know the importance of owning a Prius is not just a commitment to cheaper fueling and the environment, but becoming a ladies magnet.

If you are single and looking (i.e.. to buy a car and find a girl), apart from the usual “Green & Clean” message, now you have one more reason to consider buying a Prius, i.e.,.  For married folks, that is one more reason to get yourself in trouble at home unless your spouses have not seen this video.

 (Source: AutoBlogGreen)

In an attempt to stay politically neutral, we’re going to stop short of offering opinions about Rush Limbaugh’s recent statements regarding hybrid automobiles and the intent of automakers like Ford and Honda to “please politicians overseeing the industry’s multibillion-dollar bailout.” What we will say, though, is that Limbaugh’s a little off when he suggests that hybrid vehicles are entirely unwanted. So sayeth Rush:

Nobody’s buying ’em. Nobody wants them! The manufacturers are making them in droves to satisfy Obama! Sorry for yelling. Nobody wants them!

While it’s true that hybrid vehicle sales tend to rise and fall with the ebb and flow of fuel prices, which are currently down from the record highs from a year ago, Edmunds’ Green Car Advisor points out that 1.3 million hybrid vehicles have been sold in America since 1999, the first year the fuel-saving vehicles entered the market. Obviously, there are more than a few people out there who want to cut down on their fuel usage. Further, these hybrid vehicle programs have been in development since well before President Obama was elected.

When TransportGooru took a sneak peek into the trascripts posted on Mr. Limabugh’s website, the following golden statements caught the attention:   “I will only say that those people have probably given up their individuality for what they think is a larger cause, but nobody wants them.  That doesn’t matter, because as I mentioned earlier in the program, a couple hundred more million acres placed off-limits, energy rich, shale oil, natural gas, placed off-limits by the US Congress.  We’re gonna become more dependent on foreign oil, more dependent on foreign oil.  Gasoline prices are going to go through the roof at some point, Big Oil will be blamed by the Obama administration, and then you will be forced to start considering cars you do not want and you are not buying.  Good-bye freedom.  We have got to drive these people out of office before it’s too late. ”

TransportGooru’s research found another rushed judgement on this issue back in June 2006 , as described in a Huffingtonpost article and the author David Franklin offers his counter along the way:

Rush says that, “Contrary to any loose statements made by our marketing partners in the environmental community and media, petroleum not consumed by Prius owners is not ‘saved.’ It does not remain in the ground. It is consumed by someone else. Greenhouse pollutants are released.” I find this statement baffling! Is there a backlog of “oil orders” that lies unfulfilled somewhere that I am unaware of? Are there companies out there just waiting for people to buy more hybrids, so that they can have their oil orders taken off backorder? Not to my knowledge. Logic would dictate that if demand for oil decreases, drilling and production of oil will decrease as well!

Perhaps if it was put another way it would be easier for Rush to grasp the cold hard logic behind what hybrids can do for this nation; “If every privately owned vehicle in America was traded in today for a Prius, it would reduce the amount of oil our nation requires to a level that could be fully supported by our own resources!”

Let me say that again in case it didn’t sink in fully the first time; “If every privately owned vehicle in America was traded in today for a Prius, it would reduce the amount of oil our nation requires to a level that could be fully supported by our own resources!” (and that’s without having to drill in Alaska!)