(Source: PR News Wire)

Yesterday Southwest announced at its annual Media Day a “green plane,” an innovative idea that marries efficiency, environmentally responsible products, Customer comfort, and reduced waste and weight. This plane, a Boeing 737-700, will serve as a test environment for new environmentally responsible materials and Customer comfort products.  All of the initiatives being tested on this Green Plane, when combined, will equate to a weight savings of almost five pounds per seat, thus saving fuel and reducing emissions, along with adding recyclable elements to the cabin interior and reducing waste.

“Southwest is committed to continuing to lead the industry in emissions reductions through fuel efficiency. Efficiency in fuel consumption benefits our Company as well as the environment, and this has been part of our business model since the beginning,” said Gary Kelly, Southwest’s Chairman, President, and CEO. “As we look to the future, we know climate change remains of vital importance to our industry, our Company, and our Customers, so Southwest works hard every day in every area to be a responsible steward of the environment.”

Southwest has designated one aircraft to serve as a test for eco-friendly products, which include:

• InterfaceFlor Carpet – reduces labor and material costs because it is laid in carpet squares, thus eliminating the total replacement of areas such as aisles. The carpet is totally recyclable and the manufacturing process is dedicated to being completely carbon neutral.
• Seat covers – offers more than twice the durability than the current leather seats as well as a weight savings per seat of almost two pounds. They are recyclable and have an environmentally- friendly manufacturing process.
• Life Vest Pouch – more environmentally friendly because it offers a weight savings of one pound per passenger. The smaller pouch creates more room under the seat for carryon items.
• Foam Fill – A lighter weight fill from Garnier PURtec in the back of the seats that reduces weight while providing increased customer comfort.
• Wind Screen – bulkhead product that lasts longer than the current leather product, thus reducing labor costs and waste.
• Aisle Rub Strips – switching from plastic to aluminum will help with durability, which reduces waste, as well as being recyclable.

In addition to the green plane, Southwest also announced the Nov. 1 kickoff of its more robust onboard recycling program, which is a co-mingled system that will allow the airline to capture more recyclable material and divert it from the waste stream. This 18-month process involved team work from all areas of the Company to implement the program on the ground at its Provisioning Bases and re-working of waste collection procedures in the cabin. The following are what Southwest calls “Doing the Right Thing”, published on their website:

Recycling And Waste Recovery: Southwest is implementing a more robust, systemwide recycling program. This systemwide co-mingled recycling program will take our current recycling efforts to the next level. By identifying opportunities to reduce, eliminate, or recover energy from our waste streams, we improve our waste management efficiencies and divert a substantial amount of material from landfills.

Water Conservation: Water is one of our most valuable resources and reducing our consumption is important to Southwest Airlines. We implement water savings ideas, including low flow water saving plumbing, auto shutoff water faucets, meeting LEED™ standards for efficient water use at new facilities, landscaping with native and drought-tolerant plants, and recycling the water used in our engine wash program. Along with reducing our water use, it is important that we keep water sources pure and support pollution prevention by reducing the chance of contamination.

Energy Savings: We are committed to pursuing Leadership in Energy and Environmental Design (LEED™) standards in new construction. By taking steps to reduce the amount of energy we consume, and to purchase our energy from renewable resources. We are proud to be a member of the Environmental Protection Agency’s Green Power Leadership Club for our purchase of renewable energy credits.

Noise Reduction: Southwest strives to be a good neighbor in every community we serve. We have taken steps to mitigate noise by ensuring our entire fleet meets current aircraft noise standards. The addition of our winglets and engine modifications have yielded a quieter aircraft that creates less noise when taking off and landing, plus our Pilots typically use noise abatement procedures that enable us to minimize noise impact in communities near the airports we serve.

Click here to read more. Also, click here for an interesting Green Plane FAQ published on the airline’s website.

(Source: Green Car Congress) Sue Cischke, Ford group vice president, Sustainability, Environment and Safety Engineering, pointed to the “key role” government policies such as fuel standards and greenhouse gas emission regulations, play in the development and support of Ford’s product and technology pathways. Cischke was speaking at the Center of Automotive Research’s Management Briefing Seminars in Traverse City last week.

Image Courtesy: Green Car Congress - Actual and projected greenhouse gas emissions for passenger vehicles by region/country through 2022. Adapted from ICCT. Click to enlarge.

Cischke cited the recent agreement on one national standard for fuel economy and greenhouse gas emissions regulations as an example of how the government, the auto industry and the environmental community can work together toward common goals. (Earlier post.) The agreement provides a framework to reach an average fuel economy standard of 35.5 mpg in 2016.

The International Council on Clean Transportation (ICCT) calculates that meeting the proposed Federal policy will require a 5.7% annual increase in average fuel economy through 2016. Meeting the California Pavley regulations will require about a 5.8% annual increase in average fuel economy, according to ICCT. By comparison, meeting Japan’s standards for 2004-2015 requires a 1.9% annual increase; meeting the EU targets for 2008-2015 requires a 2.5% annual increase to 2015; and meeting China’s 2004-2009 target requires a 5.3% annual increase.

To meet the demand for higher fuel efficiency, Ford will leverage and expand EcoBoost engine technology that will be available on 90% of the company’s nameplates by 2013. Other technologies such as six-speed transmissions and electric power assist steering, which yield additional fuel efficiencies, will also be widely applied across Ford’s vehicle lineup over the next several years. Ford has doubled the number and production of its hybrid vehicles and announced an aggressive strategy to bring four new electrified vehicles to market over the next three years.

They include a battery-electric Transit Connect commercial van in 2010, a battery-electric Ford Focus passenger car in 201l, and the next-generation hybrid and plug-in hybrid vehicle in 2012.

Click here to read the entire article.