We have added one more successful year  serving the community at large. Thanks to the regular readers and occasional visitors, who kept me blogging, despite the occasional lull resulting from an overwhelming workload at my day job.  Now that we are all getting ready take some much needed time off to celebrate the holidays, it is time for me to wish you all a wonderful time with your friends and families.

Take the Buzzed Driving Pledge – Image Courtesy: AdCouncil

Did you know that 137 people died in 2011 during the New Year’s holiday period in drunk driving crashes? So, before you get to open the Christmas gifts that others bought for you, you can give the best gift to yourself. Right now. Take the pledge not to drive while buzzed because you don’t want to ring in the new year with a jail sentence and a $10,000 in legal fees and fines (and not to ignore the guilt of hurting yourself and someone else on the road). Join the 14507 people who have already taken the pledge.  Travel safe and celebrate responsibly.

Costs of Driving Driving – Image Courtesy: AdCouncil

Oh, don’t forget to share this with that friend of yours who likes have that one extra beer before leaving for dinner. Or that crazy uncle who like to go hard on the spiked Egg nog.  Help spread the word and help us build a safer community!

Dear Readers and Subscribers,

I’d like to take a leaf from the AdCouncil’s buzzed driving campaign and reiterate a key safety message, just in time as the holiday season is kicking up into a higher notch. The holidays are a time to celebrate with friends and family. But it’s also a time to make sure you are keeping safe the ones you love. Whether you’re at a family holiday gathering, a New Year’s Eve bash, or driving around with your little ones, many of our social plans will involve driving.

According to the National Highway Traffic Safety Administration (NHTSA), the winter holiday season (December 26^th to New Year’s Eve) has one of the highest incidences of drunk driving fatalities.

A few alarming stats:

• During last year’s holiday season alone, 830 lives were lost in drunk driving crashes.
• Last year, deaths in crashes involving drunk drivers increased 4.6 percent, taking 10,322 lives compared to 9,865 in 2011.
• Buzzed driving can cost around $10,000 in fines, legal fees and increased insurance rates.

Ring in the New Year safely and plan ahead and designating a sober driver before they go out this year.

Be safe out on the roads.  Encourage your friends and family to avoid driving buzzed.

(Source: via Streetsblog)

The Ad Council has some new material in its campaign aimed at teenage drivers.  The gist of the campaign, corresponding with the title of its web site, is “speak up or else” — a name perhaps more suited to hard-hitting PSAs from overseas.