(Source:  Mint.com via Autoblog)

Ever wondered what’s the state of the american auto industry? Over the past several months we came across several reports of the ailing American autopia, including those with horrific financial reports, Government bailout in billions, mergers and acquisitions that changed the auto industry landscape worldwide, the glorious performance of American automakers during the short lived Cash for Clunkers boost, etc.  Along the way, there were few attempts to depict the ever-changing amoebic state of the auto industry from a 30,000ft level, in an easy to understand format.  But so far (what little I have read), nothing comes close to what the brilliant folks at Mint.com have done.

Image Courtesy: Mint.com - Click the image to see an enlarged version

They say a picture is worth a thousand words, and we’d add that the above graph is tantamount to an engaging novella. It charts the massive brand exodus among the Detroit contingent, which looks like a quadruple reverse drawn up on the telestrator by John Madden. If that isn’t sobering enough, the text below shows just how much Detroit automakers have shrunk since 2006. Overall, attrition at Ford, GM and Chrysler accounts for an astonishing 144,600 workers in only three years. No wonder Michigan has the highest unemployment rate in the nation. The chart also gives a brief look at the up-and-coming members of the US auto industry, including Tesla, BYD, Tata and Smart, along with a quick blurb about the future of each of the automakers represented.

TranspotGooru Musings:    The only glitch that I spotted in the above graph is the introductory line on the blurb about Chinese Automaker BYD – “Recently bought by Warren Buffet….”  Actually, the company is publicly traded, and its major shareholder is Wang Chuan-Fu who started BYD (the letters are the initials of the company’s Chinese name).  Mr. Buffet’s Bekshire Hathaway has invested $232 Million  thus far and is consider to expand its investment further. Berkshire Hathaway first tried to buy 25% of BYD, but Wang turned down the offer. He wanted to be in business with Buffett – to enhance his brand and open doors in the U.S., he says – but he would not let go of more than 10% of BYD’s stock.

(Source:  The Transport Politic)

It would be nice to imagine effective mass transit connections at high-speed terminals, but they are not necessary to build ridership. Rather, we should focus on concentrating high-intensity development in station-area zones.

As the debate over spending on high-speed rail evolves into a full-fledged argument, opponents have focused in on the matter of connectivity to dispute the notion that U.S. railways would attract enough riders. American cities suffer from inadequate transit, and the thinking goes that people would as a result continue to choose auto and air travel even if high-speed trains provided excellent intercity service. The conclusion of this line of reasoning is that the government should invest in urban transit before it moves on to high-speed rail, though it should be noted that many of the same people fighting rail on these grounds have previously stated their opposition to spending on public transportation.

I discussed the basic fallacy in this argument last week — namely, that intercity and urban travel markets are different and that we have a responsibility to invest in both; we cannot simply abandon efforts to improve the ability of people to move between cities. But the point raised by rail opponents deserves to be adequately addressed. Will rail find riders even if no transit is available in the environs of stations? Should we invest in a travel mode that has been successful in densely developed regions in Europe or Asia when the U.S. is so sprawled out?

National Public Radio broadcast a sob story from a woman who traveled on Amtrak from Greensboro to Raleigh, North Carolina, only to find what she claimed was “no” bus service at the arrival station, requiring her to walk “along broken pavement on a street without a sidewalk” and then wait 15 minutes for public transportation. She stated that this process was so difficult that she would probably drive the next time she took the trip because of the difficulty of the end of the commute. The story’s conclusion was that the woman’s situation exemplified the state of transit in many cities and that future rail ridership might be hampered by these problems.

Leave behind for a moment the fact that the bus she took stopped literally one block away from the station, that it runs every 10 to 15 minutes throughout the day, that is it free, and that it serves Downtown Raleigh’s major museums the poor lady was hoping to visit with her nephew. The bus would qualify as good transit service in most American cities, so the woman’s experience may be more a reflection of the city’s bad signage and her limited experience in riding the bus than some systematic problem in transit provision.

Click here to read the entire article.

(Source: PBS’ Blueprint America)

The majority of American goods are transported by trucks, even though freight trains are greener and more fuel-efficient. Where should America be placing its bets for moving our economy and what would you personally sacrifice for it?

Blueprint America — with NOW on PBS — in a report with correspondent Miles O’Brien looks at the massive amount of freight moved throughout the country — mainly by trucks on an aging highway infrastructure that’s crumbling and bursting at the seams. With projected population growth and a rebounding economy, experts say it is only going to get worse.

So as Congress begins a major rewrite of the nation’s transportation laws, many are asking if it is time to redirect freight traffic off congested highways onto more environmentally friendly and fuel efficient railroads. Sounds good, but there is a catch. Unlike highways that receive public funding, railroads are private. Should taxpayers sink public money into a private railway system? And where should the money come from?

Blueprint America Correspondent Miles O’Brien looks at the contemporary needs, challenges, and solutions for transporting vital cargo across America, and how those decisions affect the way you live, work, and travel.

(Source:  Reuters,  Motor Authority)

Audi is moving from strength to strength the world over but especially here in the U.S. where for years brand prejudices has left it playing second fiddle to the likes of BMW, Mercedes-Benz and Lexus. The four-ring brand is in the midst of a transformation, however, and is set to launch a host of exciting models over the next 12 to 18 months so grab a seat and let’s look at the rundown.

Audi today reported its U.S. sales last month rose 26% to achieve its second-best August sales ever and its best month overall since June 2008. In August 2009, Audi sold 8,057 cars and SUVscompared to 6,406 vehicles sold in August 2008.  Audi posted the strong results despite offering only modest discounts toconsumers and seeing minimal impact from the federal government’s Car Allowance Rebate System. Fewer than 10% of Audi sales for the month can be attributed to the “Cash for Clunkers” incentives that were available throughout August. Audi discounts have ranked among the lowest in the luxury vehicle segment, according to third-party measurements. August was no exception to that trend.

“With each passing month it is clear that Audi is shaping the luxury vehicle conversation,” said Johan de Nysschen, President, Audi of America. “These August results are not figments of steep discounting or other sales gimmicks. They represent the reality that the performance orientation, the leading-edge styling, the attention to detail and efficiency found across the Audi lineup resonate with the priorities set by today’s luxury car buyers.”

August 2009 set a sales record for the Audi Q5 crossover vehicle, which has been met with positive critical reviews since its launch in February. For the month, Audi dealers sold 1,496 Q5 models, leaving a 21-days supply of unsold models. Typically, a 60-days supply of unsold models is considered normal.  Strong demand also tightened inventories of the Audi Q7 TDI(R) as American consumers are showing a new appreciation for the efficiency and emissions benefits of the world’s cleanest diesel technology. The inventory of unsold Q7 TDI models dipped to a mere 29-days supply.

During August 2009, Audi sold 6,167 cars and 1,890 SUVs. From January through August 2009, Audi sold 39,380 cars and 12,929 SUVs.   Audi is also optimistic about sales in the months ahead. At the end of August, dealership showroom traffic was up more than 20% from a year earlier and Internet leads were up 38.1% year-to-date from 2008 levels. What’s more, luxury consumer interest in the Audi lineup should intensify with the arrival of the Audi S4 Sedan, the S5 Cabriolet, the A5 Cabriolet and the redesigned Q7 models. Before the end of 2009, Audi will launch the new A3 TDI model, which gets a stunning 42 mpg of clean diesel fuel, according to the U.S. Environmental Protection Agency.  Audi recorded 2,642 Certified Pre-Owned (CPO) units sold in August, and has now achieved 21,187 CPO sales in 2009.

If this is not enough, Audi is upping the ante by introducing new models to beef up the market stake.  By the end of the year we should be seeing Audi’s awesome R8 V-10 supercar hitting the streets, as well as the S5 Convertible and S4 Sedan. However, the real action starts next year as Audi is planning to unveil a replacement for its A8 flagship sedan, the production version of its A7 four-door coupe and possibly the next-generation A6.

First comes the 2011 Audi A8. Speculation had put the world debut for the new aluminum space-frame sedan sometime this fall, but it’s now certain that the A8 will make its world debut at the 2010 Detroit auto show. The car will be “the first of a new styling language at Audi,” executives say. All-wheel drive will be teamed with dual-clutch transmissions and a range of diesel, turbocharged V-6, V-8 and possibly hybrid V-8 engines.

Next in Audi’s busy year will be the production version of the A7 concept, shown earlier this year in Detroit and expected at the 2010 Geneva auto show. The new vehicle is a four-door coupe based on the A8 architecture, and will share its aluminum space frame. The same powertrains from the A8 should cross over into the A7, while an S7 version may sport a V-10 sourced from Lamborghini.

Click here to read the entire article.

(Sources: Seattle PI via Autobloggreen)

With more and more electric car makers ready to blitz the market with Plug-in Hybrids Electric Vehicles and Plug-In Electric Vehicles, it is time the local communities took a stock of the supporting infrastructure necessary for feed these voltage-hungry vehicles.  The Seattle PI takes a look at the readiness of Seattle to handle the surge of electric vehicle.   Here are some interesting excerpts from the article:

Is Seattle charged for electric cars? Local electric car boosters think so, event though electric cars — other than such hybrids as the Prius — have not captured the fancies of more than a few people in the past 20 years.

“There’s a perfect storm this time around,” said Steve Lough, president of the Seattle chapter of the Electric Vehicle Association, who drives a 2000 Honda insight gas-and-electric hybrid.

On Aug. 5, the federal government announced that it will provide almost $100 million to install roughly 2,500 electric vehicle chargers each in the greater metropolitan areas of Seattle, Phoenix, Nashville, Portland and San Diego.

Roughly $20 million will go to Seattle for 2,550 chargers, Read said.

About 40 firms, including Nissan and eTec, will match the federal appropriations. Local governments will not be required to provide matching money, Read said.

This experiment is timed with Nissan’s planning to sell a new electric car — the “LEAF” — in late 2010. It hopes to initially sell 5,000 cars evenly split among the five metro areas.

This timing roughly coincides with General Motors’ plans to put possibly 10,000 of its all-electric “Volt” cars on the market in late 2010.

By comparison, Seattle has the nation’s largest chapter of the Electric Vehicle Association — with 230 members.

Local owners said recharging electric cars lead to different habits from refueling conventional vehicles.

“You basically plug it in whenever you park it,” said Dan Davids, owner of a 2002 Toyota RAV4-EV and president of the nationwide Plug-In America organization.

Fulling charging a car with a conventional 220-volt installation could take four to eight hours. So-called “fast” chargers with extra oomph could take 15 to 30 minutes to do the same.

But local electric car owners said those figures are misleading.

These cars rarely need full charges with the accompanying long repowering times, they said.

Electric cars are usually charged nightly at their homes. If recharged at business locations, the new power mostly “tops off” a battery usually containing most of its original charge, they said. The same “topping off” would occur when cars would be recharged at businesses.

Between the small amounts of electricity and the lack of wear-and-tear on moving engine parts, they estimated it costs about 2 cents a mile to operate their vehicles.

The three are optimistic that a major hurdle to owning electric cars could be finally conquered — the initial price tag. The Tesla Roadster — with about 700 sold so far — goes for $109,000. Many models of electric cars have been in the $50,000 to $100,000-plus range. “You’re financing the research and development for the next generation of technology,” Morrison said.

The Volt’s expected price tag is about $40,000 with a federal tax credit of $7,500 earmarked for early buyers. The same tax credits will go to buyers of the first LEAFs, which are expected to go for $25,000 to $33,000.

Click here to read the entire article.

(Sources contributing to this hybrid report: Green Car Congress; Fast Lane – Sec. LaHood’s Blog; Autoblog; Detroit News; LA Times; Business Week)

Finally, the curtains came down on the Cash For Clunkers program on Monday @8PM.  After much hype and chaos the program closed its doors with a mixed record.  Secretary LaHood calls is a great success while some others say no pointing to the choas around the program’s final days when the computer systems crashed as the dealers tried to submit their transcation data for reimbursements. In anycase, the program has left a wonderful memory in the minds of many economists and possibly underlined the fact that indeed the Government has some clever tricks up the sleeves to stimulate a lagging economy, especially for the automakers whose future looked very gloomy before this program came in to place.

After one month, an extra $2 billion in funding and an absolute mess of paperwork, Cash for Clunkers has finally petered out. The final numbers are in and the program resulted in 700,000 sales totaling $2.877 billion in $3,500 and $4,500 vouchers handed out at dealerships across the nation. An additional $100 million was set aside for administration costs, or about $144 for every claim processed, leaving $23 million in the kitty.

The program offered consumers rebates of $3,500 or $4,500 off the price of a new vehicle in return for trading in their older, less fuel-efficient vehicles to be scrapped. The trade-in vehicles needed to get 18 miles per gallon or less.

Here are some interesting snippets collected from various sources around the web (thank me for making it easy for you).

• The US Cash for Clunkers program (CARS) ended Tuesday night with 690,114 dealer transaction submitted worth $2,877.9 million.
• Eighty-four percent of consumers traded in trucks and 59% purchased passenger cars.
• The average fuel economy of the vehicles traded in was 15.8 mpg and the average fuel economy of vehicles purchased is 24.9 mpg: a 58% improvement.
• Cars purchased under the program are, on average, 19% above the average fuel economy of all new cars currently available.

Image Courtesy: Green Car Congress

Green Car Congress notes that Toyota reaped the largest percentage of sales under the CARS program (19.4%), followed by GM (17.6%) and Ford (14.4%). Honda came in fourth at 13.0%.

The top 10 vehicles purchased under the program were:

1. Toyota Corolla
2. Honda Civic
3. Toyota Camry
4. Ford Focus FWD
5. Hyundai Elantra
6. Nissan Versa
7. Toyota Prius
8. Honda Accord
9. Honda Fit
10. Ford Escape FWD

Top 10 Trade-in Vehicles:

1. Ford Explorer 4WD
2. Ford F150 Pickup 2WD
3. Jeep Grand Cherokee 4WD
4. Ford Explorer 2WD
5. Dodge Caravan/Grand Caravan 2WD
6. Jeep Cherokee 4WD
7. Chevrolet Blazer 4WD
8. Chevrolet C1500 Pickup 2WD
9. Ford F150 Pickup 4WD
10. Ford Windstar FWD Van

David Kiley at Business Week says that the annualized selling rate for the auto industry in August is expected to be about 15.5 million, thanks to C4C, according to Wall Street firm Goldman Sachs. That would be a 16% improvement year over year, and nearly a 40% increase from July.  Goldman fully expects a “pay back effect” in September following the program. The firm also expects the monthly selling rate to remain above 10 million for the rest of the year, with a final sales tally of about 10.5 million, with a tally of 12 million next year. Some other analysts have pegged next year’s selling rate at 12.5 million to 13 million.

David also observed that while the program did its job, its real contribution has been less than the hype. Cash for clunkers did spur sales. It sold 690,000 cars and many were compacts like the Ford Focus and Honda Civic. So it did accomplish the mission of scrapping some old iron and selling some more efficient cars. That said, the boost will amount to less than a 3% increase for the year. That’s hardly the windfall that Germany achieved from a similar program, which pushed sales up an average of 30% a month since March. There may also be a hangover in car sales in the U.S. Edmunds says that purchase intent is now down 11% from June, meaning that fewer people are looking at new cars. So sales could slump in the coming months. In fact, J.D. Power says that more than 70% of sales may have happened later this year even if the government hadn’t spent $3 billion on the clunker program. One other point: Toyota was the biggest beneficiary, getting 19.4% of sales, with General Motors getting 17.6% and Ford getting 14.4% of sales from the program.

David Kiley says that “Clunkers” was good policy for a number of reasons (all of which I agree wholeheartedly):

1. There is no question that the program brought many car buyers off the sidelines, and gave automakers, and dealers, a shot in the arm not only in terms of sales of the vehicles that qualified, but in vehicle sales in general as the program brought lots of new eyeballs to the entire showroom, not just the models that qualified.
2. The $3 billion had direct impact on the economy, keeping people working, increasing production and shift work at auto companies and parts makers. Unlike other pieces of economic stimulus, the money was allocated and went directly into the economy. The money isn’t sitting on a shelf waiting for building permits to make it through local bureaucracies.
3. Clunkers put a spotlight on the whole idea of trading up in fuel economy. Lots of old Explorers got swapped for Ford Focuses and Toyota Corollas. I believe U.S. public policy must move toward engineering a substantial change in transportation. There needs to be more policy that persuades people to choose their vehicles in a smarter way, to leave a smaller carbon imprint. This Clunkers bill was, perhaps, a start of a recurring series of moves that will create a more fertile atmosphere and public discussion about this.
4. Perhaps the undeniable efficiency of Clunkers will influence policy-makers and lawmakers the next time they draft a stimulus package. Economist Martin Feldstein warned us when the stimulus was being debated that it was not targeted nearly enough to consumer spending. His notion, which I agreed with, was that money should have been highly targeted to spending on specific high-impact sectors—cars, major appliances, home improvement.

The USDOT’s press realease observed that according to a preliminary analysis by the White House Council of Economic Advisers, the CARS program will (1) Boost economic growth in the third quarter of 2009 by 0.3-0.4 percentage points at an annual rate thanks to increased auto sales in July and August. (2) Will sustain the increase in GDP in the fourth quarter because of increased auto production to replace depleted inventories. (3) Will create or save 42,000 jobs in the second half of 2009. Those jobs are expected to remain well after the program’s close.

Sec. LaHood says “This is a win for the economy, a win for the environment and a win for American consumers”.  He noted in his blog “CARS’ economic success has been some of the most heartening news. Both Ford and General Motors haveannounced production increases for their third and fourth quarters due to heightened demand for fuel-efficient vehicles. Honda is also increasing production at its U.S. plants in East Liberty and Marysville, Ohio and in Lincoln, Alabama.  The program has been a lifeline to auto manufacturers and dealers to be sure. But it’s also had a visible ripple effect through communities and related industries. Because of CARS, scrapyards are selling clunker waterpumps, batteries and other parts. Credit unions and banks are processing thousands of car loans. Repairmen, mechanics and sales staff are picking up additional work. CARS has truly been a winning deal for everyone. ”   The USDOT’s press release also offered the following statistics:

Vehicles Purchased by Category

• Passenger Cars: 404,046
• Category 1 Truck: 231,651
• Category 2 Truck: 46,836
• Category 3 Truck: 2,408

Vehicle Trade-in by Category

• Passenger Cars: 109,380
• Category 1 Truck: 450,778
• Category 2 Truck: 116,909
• Category 3 Truck: 8,134

84% of trade-ins under the program are trucks, and 59% of new vehicles purchased are cars. The program worked far better than anyone anticipated at moving consumers out of old, dirty trucks and SUVs and into new more fuel-efficient cars.

Average Fuel Economy

• New vehicles Mileage: 24.9 MPG
• Trade-in Mileage: 15.8 MPG
• Overall increase: 9.2 MPG, or a 58% improvement

Cars purchased under the program are, on average, 19% above the average fuel economy of all new cars currently available, and 59% above the average fuel economy of cars that were traded in. This means the program raised the average fuel economy of the fleet, while getting the dirtiest and most polluting vehicles off the road.

Image Courtesy: Green Car Congress

Industry experts are now saying that after the ‘party’ of the Cash for Clunkers scheme, the auto industry will now experience a ‘hangover’, with a large drop in sales due to the lack of incentives. Auto research firm Edmunds.com predicted Wednesday that the industry “is likely to experience a painful hangover” after the monthlong cash-for-clunkers party. “People rushed into purchases that many would otherwise have made later this year. The result will be lower sales in the weeks to come,” said Edmunds Chief Executive Jeremy Anwyl.  The number of people who intend to buy a new car in the next two months was down 50% from the peak of the clunkers program and 11% from the average in June, the firm said.

Figures released Wednesday showed that California auto dealers requested the most in reimbursements, $326.8 million, followed by those in Texas, New York and Illinois.  Timely payment to dealers, some of whom are owed more than $3 million, will be a key measure of the program’s effectiveness, industry spokesman Wood said.  Michigan ended up with $132.4 million in vouchers sought under the cash for clunkers program, the eighth highest among states. California was first at $327 million followed by Texas, New York, Florida Illinois, Pennsylvania and Ohio.

(Sources contributing to this hybrid report: Washington Post; Business Week; Bloomberg)

Boeing Co. said Thursday its long-delayed 787 jetliner will be ready for its maiden test flight by year’s end and its first delivery in the fourth quarter next year.

The initial flight of the next-generation plane, built for fuel efficiency with lightweight carbon composite parts, was originally slated for the fall of 2007. But production problems delayed the passenger jet five times and first deliveries are more than two years behind their original schedule.

After so many false starts, airline customers have grown irritated and analysts skeptical of the company’s timetables for the 787. Billions of dollars in penalties and expenses are expected from the delays, and they’ve hurt the Chicago company’s credibility.

Boeing postponed the new composite-plastic plane for the fifth time June 23, saying no new schedule could be given until it decided how to reinforce sections where the wings join the body after tests revealed unexpected stresses. Boeing has lost about half its market value since the 787’s first delay in October 2007, hurt by parts shortages, defects, redesigns and incomplete work from vendors. Chief Executive Officer Jim McNerney has said the company let down customers on its most successful sales campaign ever.

With the 787, Boeing has taken a new approach to building airplanes, relying on overseas suppliers to build huge sections of the plane that are later assembled at the company’s commercial aircraft plant near Seattle.

But ill-fitting parts and other problems have hampered production. The latest delay came in June, when the company said it needed to reinforce areas close to where the wings and fuselage join.

There are 850 of the jets on order even after airlines canceled 73 this year. Boeing is using lightweight composites, instead of aluminum, and more electrical power to increase fuel efficiency on the Dreamliner. The planes have an average price of $178 million.

Boeing also pushed back its production plans today, saying it will ramp up to building 10 Dreamliners a month in late 2013 rather than 2012. The 787-9 version will be delivered in the fourth quarter of 2013, executives said on the call. Chief Financial Officer James Bell said in July he was reviewing whether the setbacks had pushed costs above expected revenue in a certain block of sales, which would produce a reach-forward loss.

Engineers are completing the design for the reinforcements of sections along the top of the wing and will begin installing the parts within the next few weeks, Boeing said.

The company and some analysts say the 787 will eventually will prove a financial and technological success.   But Wall Street remains skeptical. The company’s stock price jumped the most since December in New York trading after saying it still expects the 787 Dreamliner program to be profitable following a $2.5 billion third-quarter charge for the delayed plane.  Boeing rose $3.30, or 6.9 percent, to $51.12 at 10:18 a.m. in New York Stock Exchange composite trading. The shares earlier climbed 9.3 percent, the biggest intraday jump since Dec. 8.

The 787 is Boeing’s first all-new jetliner since the 777, which airlines began flying in 1995.

Image Courtesy: ARTBA

(Source: Bernie’s TCN – Aug. 26, 2009)

One longtime observer calls the American Road & Transportation Builders Association’s (ARTBA) Annual “Public-Private Ventures (PPV) in Transportation Conference” the “de facto voice of the transportation community” on issues relating to private financing of transportation infrastructure projects.

It’s a reputation that’s been hard-earned – 20 years in the making. This September 24-25, in Washington, D.C., ARTBA will host its “21st Annual PPV Conference” at the L’Enfant Plaza Hotel. If you or your organization is involved or interested in the P3 market, this is an event you won’t want to miss!

This year’s PPV Conference will be special… because there is a lot happening… and a lot at stake!

What role will P3s play in this year’s important rewrite of the federal surface transportation law? More importantly, what’s happening out in the state legislatures, where the “rubber meets the road” on transportation financing choices?

Once again, ARTBA is assembling key experts and leading voices from on and off Capitol Hill to give you the latest intelligence and “heads up”!

This year, ARTBA plans to produce the largest and best conference to date. Don’t miss your opportunity to attend this incredible event!

Who Should Attend?

The PPV Conference owes its success to its blend of public and private sector participants. Conference attendees have included individuals from the following industries…

Why Should You Attend?

Attendees of previous PPV conferences will attest to its most distinguishing-and valued-feature…

(Source: NPR)

Image Courtesy: NPR - Click to visit Project website

When politicians and the media mention Main Street, they evoke one people and one place. But there are over 10,466 streets named Main in the United States, and they tell all kinds of stories. Once you start looking, you’ll notice Main Streets are everywhere and tell all kinds of stories. There’s a Main Street in San Luis, Arizona that dead-ends right into the Mexican border. The Main Street in Melvindale, Michigan runs through a trailer park in the shadows of Ford’s River Rouge plant, once the largest factory in the world. Main Street is small town and urban center; it is the thriving business district and the prostitution stroll; it is the places where we live, the places where we work, and sometimes, it is the places we have abandoned.

Mapping Main Street (MMS) is a collaborative documentary media project that creates a new map of the country through stories, photos and videos recorded on actual Main Streets.  The goal is to document every street named Main in the country by going to each of these over 10,466 places, taking a photo, recording a video or writing a brief story.

The MMS team already got a head start. In May, the MMS team packed into a 1996 Suburu station wagon and started a 12,000 mile journey across the country to visit Main Streets. In the process, the team took photos, shot videos, and interviewed people. On Main Street in a small town in West Virginia’s Appalachian Mountains, the team met a retired man who is fixing up a boarded-up house that was once a hotel for jazz musicians like Ella Fitzgerald and B.B. King during segregation. In New Hope, PA, we sat down for beers with a cop on Main Street who talked about strangest fetishes he had come across in his line of work.  The team talked with farm laborers and business owners, people out on their porches and people on park benches. They even stood in empty fields…all on Main Streets across the country.

Now the Mapping Main Street team invites you to contribute stories and images of your Main Street on the Mapping Main Street website.  Anyone can contribute to this project. The only requirement is that all photos and videos must be taken on a street named Main.  MMS team is using Flickr to gather all photographs for the project.You can upload any videos you would like to submit for the project to YouTube or Vimeo. Just tag your video with “mappingmainstreet” and MMS team can include it in the project.

For more detailed instructions for uploading your images (photos and videos), visit the Project’s awesome website.  While you are there don’t forget to checkout the latest collection of photos and videos sent in from the Main Streets around the country.   Also, if you are a Facebook-er show your support by becoming a “fan” of this project and if you like to follow the updates on Twitter,  here is the team’s Twitter handle: @mappingmainst).